June 3, 2020
How Facebook Advertising Works
Facebook supports both cost per click (CPC) and cost per thousand impression (CPM) ads. You can advertise on Facebook using normal display Facebook advertising or using a…
June 3, 2020
Common Mistakes You Make that Causes Spam Mails
You wouldn’t share your phone number with everyone you meet, or leave it on a Post-it note in a public phone box. So why wouldn’t…
October 23, 2019
SEO Case Study: How We Made AfricanThings.org Rank #1 Spot on Google
Today’s SEO case study features AfricanThings — a fast growing business in the African products industry: A little background. Tosin Lawson, the founder of AfricanThings is an…
October 18, 2019
Is Your Business Online or “Online”?
Social media is a very powerful marketing tool that can be used to reach potential customers and increase brand awareness. Knowing this, many small business…
October 18, 2019
8 Reasons Your Business Needs a Website
Building a website is now easier than ever and does not cost as much as you think. You don`t even have to know how to…
October 18, 2019
Is Your Brand Influencer Really An Influencer?
Social media influencers are known for their large follower base and popularity. A very trusted and popular influencer can be all that your brand needs…
October 15, 2019
Why Your Retail Business Needs an Online Store
More customers are gradually warming up to the idea of online shopping. In 2017, an estimate of 1.66 billion people purchased goods online. Instead of…