Pheegoh Technologies was approached by Frandis Franchisers and Distributors Forum to help design a new logo, create branding materials, build a website, and launch a social media marketing campaign for their upcoming event, LAGOS MSMES FRANCHISE FRAMEWORK DEVELOPMENT INITIATIVE LAUNCH which was aimed at supporting small and medium-scale enterprises in Lagos state through franchising. The event was scheduled to take place at Providence Hotel, Ikeja GRA in December 2022.
Challenge
Frandis Franchisers and Distributors Forum needed a new logo and branding materials that accurately represented the theme and purpose of their upcoming event. They also needed a website to provide information about the event, showcase speakers and panelists, and allow attendees to register online.
Solution
We started by working closely with the Frandis Franchisers and Distributors Forum team to understand the goals and objectives of the event. They we created a new logo that incorporated the colors and themes of the event, as well as designed eye-catching branding materials such as brochures, flyers, and banners that would grab the attention of potential attendees.
To increase the visibility of the event and reach a wider audience, we launched a social media marketing campaign on Instagram. By utilizing targeted ads and engaging content, the campaign was able to capture the attention of potential attendees and generate buzz around the event.
We also built a website for the event, using responsive design to ensure that it could be easily accessed on any device. The website www.lagosfranchiseinitiative.com, featured a sleek and modern design, with clear calls to action that made it easy for attendees to register for the event.
Results
Thanks to team efforts, the Frandis Franchisers and Distributors Forum’s LAGOS MSMES FRANCHISE FRAMEWORK DEVELOPMENT INITIATIVE LAUNCH was a huge success. The new logo and branding materials were well-received and helped to generate buzz about the event. The website proved to be an invaluable tool, with attendees registering online in record numbers. The event itself was a great success, with attendees praising the organization and professionalism of Frandis Franchisers and Distributors Forum.
Conclusion
Pheegoh Technologies was able to provide Frandis Franchisers and Distributors Forum with a comprehensive solution for their event branding needs. By working closely with the client and delivering high-quality results, We were able to contribute to the success of LAGOS MSMEs FRANCHISE FRAMEWORK DEVELOPMENT INITIATIVE LAUNCH.